A few months ago, I posted my vision for Addison Rae’s career to my Instagram stories:
Re: the Britney thing… well she listened I guess lol.
Addison still hasn’t covered “Breathe on Me” as I suggested, but upon listening to her new single, “Aquamarine”, I thought - close enough. It’s a sensual, icy, trance-y, 90s Madonna-esque track.
The track is co-written and produced by Elvira Anderfjärd and Luka Kloser, the same team behind Diet Pepsi. Both are young - 25 and 26, yet both have already worked with stars like Taylor Swift, Ariana Grande, Katy Perry, and Tove Lo (yes, despite what her own stan accounts say, I do consider her a star). Anderfjärd has already been called by Taylor a “bad ass female producer I really respect”, whatever that means. Plus, she’s Swedish. And what should any smart pop star do? Work with the Swedes (let the Scandiwars begin).
Notably, Rae, Anderfjärd, and Kloser are the only credits on this track and Diet Pepsi. I would give anything for some footage of their process in the studio - imagining it already makes me smile. Three girls that love pop music, creating pop music, sans help from any industry veterans is such a beautiful ideal. I hope they stay close, because I’m really, really excited about the future tracks from this team.
What I love about Addison Rae’s transformation from a sweet, if basic, southern girl on TikTok to an already quite remarkable pop star is the path that she took to attain this new image. In the past, there have been two classic strategies employed by white child stars to shed their squeaky clean public perception - hyper sexuality, or the usage of Black American culture (Miley Cyrus I have Not forgotten). But Rae has found that there is indeed a 3rd way out - and it was always as simple and as obvious as just Being A Cool Girl. All she needed to do was hang out with Charli XCX once and smoke a few cigarettes.
If was Addison Rae’s manager, I’d posit… there’s a massive gap in the market for sexy, grindable pop music. Tinashe has been doing this well for a while, but I’d like to see someone else take a stab at it. No one GRINDS in the club anymore, let’s bring this back!!!! This is another reason why I need Timbaland to stop putting his precious time into being an idiot and insisting on working with old, ugly JT and instead work with some newcomers. Or we can just ditch him for Danja as per my aforementioned Instagram story. Anyway, this is all something to consider Addison!!!! Call me!!!!!
you understand the pop landscape like no one else tbh ..
You’re a genius and a star yourself, much like Addison